Webinars are one of the strongest tools in a marketer’s toolkit. They are less expensive, easier to plan, and have a much higher ROI than in-person events. Not to mention that webinars are the gift that keeps on giving: after the event ends the recordings can be repurposed in a million different ways. Marketers can continue to use them for social media, lead nurturing, and customer education. But for a webinar to be truly impactful, it is important for marketers to make sure they have a really high registration rate.

Join for free to read