Case Study
CLIENT NAME: JG WENTWORTH
CLIENT NAME: JG WENTWORTH The J.G. Wentworth is a diversified consumer financial services company focused on providing direct-to-consumer access to financing needs through a variety of solutions, including: mortgage lending and refinancing, personal and business lending, annuities and structured settlement payment purchasing, and prepaid cards. CHALLENGES: JG Wentworth needed to upgrade their website and tailor their marketing efforts to individual customer’s buying habits. Also, they were struggling with customer satisfaction of the website in terms of lag times and functionality across all end user medium, including tablets and smart phones. SOLUTIONS: The existing site lacked cohesiveness and was all managed through an old legacy content management system, makin