Case Study
Cleveland Cavaliers Employees Step Up Their Step Game
14 Cleveland Cavaliers Employees Step Up Their Step Game As part of their existing “All For You” Wellness Program, the Cleveland Cavaliers chose to implement an organization-wide walking challenge during the off-season. Í15 THE START To help employees step up their game, the Cavs kicked off a three- month walking challenge and provided Fitbit Flex trackers for participants to use to track their activity and log food. In no time, participants were off and running. And jogging. And walking. THE ROADBLOCK The most active program participants racked up nearly 30,000 steps per day. But that inherent motivation didn’t apply to everyone. So, to ignite inspiration across the entire organization, program leaders began incorporating short, mini challenges and additional group activit