Case Study
Choice Hotels: Higher Medallia Engagement, Higher Revenue: The Economics of Customer-Centricity
MEDALLIA.COM Choice Hotels Higher Medallia Engagement, Higher Revenue: The Economics of Customer-Centricity “We’ve been able to show that properties that use the Medallia application have higher likelihood to recommend scores and higher RevPAR. Properties that engage with Medallia perform better in guest satisfaction as well as revenue.” —Stephen Hardenburg, Director Market and Guest Informa- tion, Choice Hotels With the realization that