Case Study
CHG Healthcare started using Invoca to get better attribution for calls being driven by digital campaigns.
CHG Healthcare started using Invoca to get better attribution for calls being driven by digital campaigns.
It started with attribution & uncovered an unknown call center problem. CASE STUDY CHG Healthcare started using Invoca to get better attribution for calls being driven by digital campaigns. But then it unexpectedly uncovered inefficiencies in its call centers. 50% Increase in Call Connection Rate 93% Reduction in Ring-to Numbers Results at a Glance2 | CHG HEALTHCARE CASE STUDY THE (ORIGINAL) MISSION CHG Healthcare helps place physicians in medical facilities, which involves an intricate recruiting process. Physicians who are looking for placement call CHG companies like Wetherby Healthcare and CompHealth seeking assistance from specialized consultants and recruiters. Virtually all of the company’s business from individual physicians is from inbound phone calls, and a