Case Study

Channel A Finds Engaging User Experience and Increases Revenue with Taboola Feed

Channel A Finds Engaging User Experience and Increases Revenue with Taboola Feed

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CaseStudy News CaseStudy Channel A Finds Engaging User Experience and Increases Revenue with Taboola Feed “Taboola Feed is a true partner—they are equally as concerned about our success as we are ourselves. With previous monetization solutions, we’ve seen our monthly active users decrease. With Taboola, not only has revenue and CTR improved, but our users are sticking around.” - Inhwa - JUNG, Team Leader of Digital Service Team, Channel A. Channel A is a nationwide general broadcasting network in South Korea, providing content to various media platforms like cable, IPTV, and digital streaming media. COMPANY CHALLENGE SOLUTION RESULTS Implement an engaging ad experience that would reverse the decrease in monthly active users (MAU) that they had seen with previous partners. Implemen

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