Case Study
Changing models to fit overseas markets.
By basing its talent and organization design on local labor market dynamics, this major Western retailer found a practical route to growth in unfamiliar territory. Once you’ve built a leadership position in your home market, the next logical step is to expand overseas. If your target market is just like home, this can be a “cookie cutter” exercise: simply take the established model and roll it out somewhere new. But if the new market is