Case Study

CATI (Computer Aided Telephone Interviewing) Field Services

CATI (Computer Aided Telephone Interviewing) Field Services

Flatworld's CATI (Computer Aided Telephone Interviewing) Field Services - A Case Study The Customer A leading international company in the Internet media and market research domain, with high-quality technology-driven products and services, wanted to monitor and understand the Internet and technology behavior of children across Australia. The client therefore approached Flatworld Solutions with the following requirements: 500 surveys of parents and children (in the age group of 6 and 17), across all the states in the country, had to be carried out. The hard task of interviewing young children for an average time period of 30 minutes each had to be executed Based on the ?ndings from the survey, a B2C database had to be created in each state. Besides, a pre-determined quota of database for e

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