Case Study
Caspari and Handshake breathe fresh air into the gift industry
WHITE PAPER Caspari and Handshake breathe fresh air into the gift industry Established in 1945, Caspari is a respected publisher of exquisitely designed and printed paper products, with a reputation earned over the past sixty years by reproducing the work of established artists and museums from around the world. Originally importing Christmas cards by European artists, Caspari has now expanded to include over 30 different product categories including plates and napkins, gift wrappings and bags, tabletop accessories and many more. Caspari products are sold worldwide in stores including Le Bon Marché, Harrods, Neiman Marcus & Bloomingdale's, to name only a few. Caspari chose Handshake in 2012 to power their sizeable sales operation, with over 60 dedicated sales reps on the road. Ma