Casella’s campaign objectives consisted of increasing targeted brand awareness and for their best in class electronics instrumentation technology. Their biggest challenge was trying to find their niche audience in the United States and United Kingdom at the right time in their buying journey and influencing them to visit Casella's website for further information. Casella Inc. increases website traffic by 50% with programmatic advertising Objective Campaign Stats 365-day campaign .296% multiview.com 972.402.7070 solutions@multiview.com © 2016 MultiView. All Rights Reserved. Case Study “The service provided is unique and powerful; the people are professional and perform to a very high level and they are truly invested in ensuring outstanding results from our campaign.”

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