Case Study
A B2B Case Study
A manufacturing company from Hartford, Connecticut, partnered with Lake B2B to launch an email marketing initiative for their new ATM product targeting high-end jewelry stores. Their challenge was entering a new market and lacking the necessary contact data. Lake B2B provided a custom list of top contacts in the jewelry market, splitting the campaign between the US and EU markets. The email marketing strategy was highly successful, generating significant demand. Lake B2B’s in-depth research and custom solutions impressed the client, boosting their lead generation and overall marketing effectiveness.