Case Study
Case Study | $700M B2B Industrial Manufacturing Company
A $700M North American division of a global industrial manufacturing company implemented new corporate pricing strategies developed by Maple Street Advisors. These changes included revised list price structures, customer segmentation, and discount systems. Sales team compensation was adjusted, and new KPIs and processes were introduced. As a result, pricing improved by 11% without a drop in revenue, and EBITDA increased by $78M over 12 months. The strategy led to greater customer and sales rep satisfaction, along with a streamlined and accepted pricing model.