Building Trust and Brand Reputation with Every Interaction
Building Trust and Brand Reputation with Every Interaction
2 PagesBuilding Trust and Brand Reputation with Every Interaction A LISTEN360 CUSTOMER STORY LOCATIONS (NORTH AMERICA) 650 INDUSTRY Senior Home Health THE CHALLENGE Home Instead is a market-leading provider of in-home care services for seniors; a distinction achieved by providing personalized quality care through the industry’s largest network of highly trained CAREGivers. “We have invested a lot of time and resources developing a highly-specialized training curriculum that CAREGivers are required to complete before being assigned to a client,” notes Vicki Castleman, Vice President of Performance Solutions at Home Instead, Inc., franchisor for the Home Instead Senior Care network. The training curriculum, which includes specialized instruction for handling clients with Alzheimer’s and
