800.443.9441 | solutions@blackbaud.com | www.blackbaud.com 1 Brown University is powered by Blackbaud solutions for: ? Fundraising and Relationship Management ? Analytics ? Merchant Services ? Award Management CUSTOMER SPOTLIGHT Brown University Brown University recognized the potential to rally a far-reaching community of support on #GivingTuesday but needed the best tools and strategy to drive success. With the right customer and relationship management solution in place, an easy-to-navigate website, and strategic segmentation, Brown grew its fundraising by 63% year over year. $3.5 Million in 24 Hours: How Brown University Achieved #GivingTuesday Triumph Fueled by the power of social media and collaboration, #GivingTuesday is a movement that celebrates a

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