Bringing Media Marketing “Into Line”
Bringing Media Marketing “Into Line”
2 PagesCustomer At 175 years, Switzerland’s Ringier Group is one of the oldest and most successful media companies in the Alpine country. Ringier publishes Switzerland’s largest daily news- paper (“Blick” and its Sunday edition “Sonntags-Blick”) and owns a 50 percent share in the Sat. 1 Switzerland broadcasting company. In Germany, the company is represented by the political magazine “Cicero” and the cultural magazine “Monopol,” among ot
