Boots Customers Were Rewarded With Personalized Xmas Present
Boots Customers Were Rewarded With Personalized Xmas Present
5 PagesBOOTS CUSTOMERS WERE REWARDED WITH PERSONALISED XMAS PRESENT2 In the worst recession-hit Christmas for two decades, Boots needed to get customers in store and buying their Christmas presents with them. They needed a way to drive store visits so they could get increase incremental sales during the Christmas period. The Advantage Card is the most loved loyalty card in the UK and members really engage with the ‘treats for me’ proposition
