Case Study
Boosting Sales Productivity, Reducing Fixed Overhead Costs, and Improving Workflow for a Health Plan
Boosting Sales Productivity, Reducing Fixed Overhead Costs, and Improving Workflow for a Health Plan
Objective A major payer was seeking to stay true to mission: to improve the health and well-being of its members, their families, and their communities, as well as reduce some of the barriers (such as language and socioeconomic status) to accessing affordable health coverage. Although originally focused on delivering managed Medicaid plans, the organization has since expanded into Medicare Advantage and the Health Insurance Marketplace. As th