13461 Sunrise Valley Drive • Suite 300 • Herndon, VA 20171 • 800.962.9329 • www.apptix.com Company Summary For years, the direct mail industry took a hit as advertisers turned to email, hoping to get the same results at a lower cost. But, as many found out, it can be hard to reach a prospect with multiple email addresses, tight security filters, and one-click deletion capabilities. As a result, advertisers are turning back to a less cluttered direct mail environment—in which they can have a higher degree of confidence that their messages are being received. Sensing new opportunities in the marketplace, seasoned direct mail veteran, Damon Smith, decided the time was right to start his own full-service dire

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