Case Study

Search Mojo - Searching for a Voice: A Small Business’ Voyage through Hosted VoIP Adoption

Search Mojo - Searching for a Voice: A Small Business’ Voyage through Hosted VoIP Adoption

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13461 Sunrise Valley Drive • Suite 300 • Herndon, VA 20171 • 800.962.9329 • www.apptix.com Summary Search Mojo specializes in search engine marketing (SEM)—that is, search engine optimization, pay-per-click advertising management, and post-click marketing—to drive B2B lead generation. Focused on increasing online conversions to amplify customer revenue, the Virginia-based, four-year-old small business relies on seamless communications technologies and doesn’t have the time—or patience—for anything less than the best. In 2007, President and CEO Janet Driscoll Miller started using Apptix as Search Mojo’s hosted Exchange and mobile email provider thanks to a business relationship with an Apptix employee.

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