be seen. CASE STUDY You’re the top apparel retailer on eBay, so what’s next? BHFO saw no reason to stop there. The company turned to ChannelAdvisor to expand its online presence beyond eBay and sell on new marketplaces including Amazon, Tmall.com and Trade Me. THE SITUATION • Sold only on eBay • Wanted to grow its online business by selling on more marketplaces • Needed technology to integrate with more channels • Sought increased presence on eBay In 2013, BHFO was selling only on eBay. The company wanted to integrate with emerging marketplaces that had recently launched. Additionally, the company was looking to put its best foot forward on eBay. THE SOLUTION • ChannelAdvisor Marketplaces to integrate with several new marketplaces BHFO started using ChannelAdvisor Marketplaces to

Join for free to read