Case Study
BeyondTrust Maximizes Its Channel Investment to Increase Partner Engagement, Productivity and Revenue
BeyondTrust Maximizes Its Channel Investment to Increase Partner Engagement, Productivity and Revenue
BeyondTrust Maximizes Its Channel Investment to Increase Partner Engagement, Productivity and Revenue Overview Founded in 1985 as Symark, the company experienced nearly 300 percent growth between 2003 and 2008. They acquired BeyondTrust in 2011 and re-branded under that name. Today, BeyondTrust is a profitable, privately held global cybersecurity company that counts more than 4,000 organizations as customers, including half of the Fortune 100. After several key acquisitions, Vice President for Strategic Alliances Joseph Schramm launched several key initiatives in 2016 to grow the channel. In just one year, channel business is up 100 percent Headquartered in Phoenix, Arizona, BeyondTrust has more than 400 employees in 10 locations around the world. Key Challenges • Cost