IBM Institute for Business Value Becoming a “living” media partner for your consumers A cognitive future for media and entertainmentExecutive Report IBM Media and Entertainment industry solutions How IBM can help IBM helps media and entertainment companies across the globe transform themselves into agile enterprises that serve the connected customer. From production workflow and audience analytics to mobile platforms and cloud solutions, IBM helps clients with content production, content distribution, sales and services, marketing and business systems. The new solutions increasingly rely on cognitive computing for audience insight, advertising intelligence, cognitive customer care and personalized content recommendations. IBM continues to invest significantly in research and k

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