BATTLE-TESTED HOSPITALITY LOYALTY PROGRAM You’re a global hotel chain, and you implemented a cutting- edge Revenue Management system two years ago. RevPAR continues to increase across your hotels, and revenue managers are happy with the optimal recommendations. Your company believes that their customers are the foundation to success, and wants to roll out a new loyalty program across the entire organization. This overhaul will impact over 20 legacy systems and you need to implement it in under 7 months. But, with 4 months to go, you realize your Revenue Management system will also be impacted, and you need to adapt to these changes quickly. If not, you won’t be able to forecast or price your most loyal customers accurately for the next year in a timely manner. You need an exp

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