Case Study
A.wordsmith implemented a diverse and proactive media relations campaign that established iFLY as a safe and fun entertainment venue
A.wordsmith implemented a diverse and proactive media relations campaign that established iFLY as a safe and fun entertainment venue
© 2019, A.wordsmith, Inc. All Rights Reserved. A.wordsmith implemented a diverse and proactive media relations campaign that established iFL Y as a safe and fun entertainment venue for people of all ages. Client Description Founded in 1998, iFL Y has over 37 locations across the globe, including the U.S., Canada, Europe and Asia. In November 2015, iFL Y was getting ready to open its new location in Tigard, Oregon. A.wordsmith worked closely with iFL Y to launch a thoughtful and strategic PR program designed to broaden awareness of its services within the area and fulfill iFL Y’s mission of “delivering the dream of flight to everyone. ” Project Description A.wordsmith implemented a diverse and proactive media relations campaign to raise awareness of iFL Y pre-opening, drive tr