Case Study
Arrow Industrial Group Ltd
Arrow Industrial Group Ltd A Turkey is Not Just for Christmas Welcome to centre stage - the turkey. The whipping boy for Christmas jokes and favoured by many as the festive dinner of choice. However the turkey is so much more and can even help build a business, with the help of a little data of course. Arrow Industrial Doors sells, well, industrial doors; the type you’d find on factories, storage units and transport depots. This is not an everyday sale so in order to stay front of mind Arrow needs to stay in touch with their potential prospects on an ongoing basis. Even then, their potential customers do not want to be bombarded by news and information about doors. Arrow decided to develop a fun online game for Christmas that they could send out via email to amuse people who were on the w