Case Study

Allied Electronics & Automation Drives Digital Innovation with 360-Degree Imagery

Allied Electronics & Automation Drives Digital Innovation with 360-Degree Imagery

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Allied Electronics & Automation Drives Digital Innovation with 360-Degree Imagery Allied Electronics & Automation recently announced its partnership with Snap36 to create 360-degree product content. The leadership team was looking for a differentiated solution to improve the customer experience and chose to pursue a 360° photography initiative. 219 N. Paulina St. Chicago, IL 60612 (844) 762- 7360 • info@snap36.com • www.snap36.com Prior to working with Snap36, Allied relied heavily on its suppliers to provide imagery, but the content lacked consistency and rarely met its quality standards. Allied figured at least one product image for customers shopping online was better than none and attempted to fill the gap with a makeshift photo station (consisting of a table, some lights, a

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