Case Study

Airlines

Airlines

Pages 21 Pages

Airlines Client Success StoryEvery penny spent on media had to count. We needed todrive high levels of awareness and engagement with a trusted and diligent media owner. JustPremium always delivered strong results for us in the past and so we had every faith that they would do the same for this highly anticipated campaign, all whilst making the entire process as seamless as possible. — Deborah Batchelor, Planning Manager, Zenith1 2 3 Campaign Objectives Build Brand Awareness Drive Click-Through Rate Increase Revenue Increase consideration in core international markets by leveraging Masters Partnership Measure site visits and optimise CPC by geos, publisher sites and formats Evaluate campaign on Click-Through and View- Through Conversions 1 2 3 JustPremium Solutions Localized Intern

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