SURVEY case study silverpop.com © 2012 Copyright Silverpop. All rights reserved. The Silverpop logo is a registered trademark of Silverpop Systems Inc. PAGE 1 Case Study Air New ZeAlANd “Personality Allowed” campaign yields impressive results for Air New Zealand The Company Air New Zealand provides air passenger and cargo transport services within New Zealand, as well as to and from Australia, the South West Pacific, Asia, North America and

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