SURVEY CASE STUDY silverpop.com © 2013 Copyright Silverpop. All rights reserved. The Silverpop logo is a registered trademark of Silverpop Systems Inc. PAGE 1 PICCADILLY Testing leads to 8X conversion for holiday campaign THE COMPANY Peter A. Mayer Advertising is a full-service agency, based in New Orleans, which specializes in producing measurable results for clients in all areas of advertising, marketing, direct response, interactive, pu

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