When Kurt Cymerint and his wife, Randi, founded AdvantageFirst in 2014, their mission was to provide a better experience for homeowners looking to refinance their homes. “The values of ‘doing the right thing’ and ‘the consumer comes first’ are the core of our everyday business,” Kurt says. He and Randi saw an opportunity to stand out as a lender laser-focused on their customers and have built a company culture that’s reflective of those values. They believe that having a positive culture and treating their employees well is a huge contributor to their fantastic customer experience.

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