Case Study
Acxiom Executes a Centralized, Scalable, Data-Driven Solution For First National Credit Card Center (FNCCC)
Acxiom Executes a Centralized, Scalable, Data-Driven Solution For First National Credit Card Center (FNCCC)
Customer First National Credit Card Center (FNCCC), a division of First National Bank of Omaha (FNBO) The opportunity Client needed a centralized prospect database solution that was scalable and flexible, optimized the business opportunities of prospect files and provided efficient campaign execution. Solution Applied Acxiom’s Data Quality for the industry’s highest level of data accuracy; used AbiliTec’s ® exclusive matching capability f