Case Study

.Achieving 9.2M impressions through 10 Twitch creator collaborations in 2 months.

.Achieving 9.2M impressions through 10 Twitch creator collaborations in 2 months.

Pages 12 Pages

C A S E S T U D Y May 2020. Upfluence. All rights reserved. t .Achieving 9.2M impressions through 10 Twitch creator collaborations in 2 months. CASE STUDYwww.upfluence.comhey@upfluence.com Electronics Industry .The Context Increase Brand Awareness Micro Center looked to build brand awareness through reaching out to a gaming audience thanks to influencer collaborations. Drive Online & Offline Visits Micro Center's goal was to increase visits to their store and website and promote their new product, the MainGear Vibe 2 computer amongst their target audience of people aged 21+ interested in tech and gaming. .The Challenges microcenter.com @microcenter United States Computers and Electronicswww.upfluence.comhey@upfluence.com .The campaign - Live unboxing 568 1,164 2,422 1,138 1,368 6

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