Accommodating a Plan for 312% Growth... In 48 months. AMERICAN FAMILY CARE Catherine Sartin Healthcare Strategy Director American Family Care “Scorpion climbed to the top of our list when we witnessed their dedication to supporting our franchisees.”The Challenge Finding a marketing vendor capable of growing with a rapidly expanding healthcare franchise brand. or years, American Family Care (AFC)—one of America’s most well-known urgent care franchises—focused on one kind of marketing: Traditional marketing. Regional television commercials, billboards on the interstate, ads in the yellow pages and in local newspapers. But over time, the landscape began to change, and consumers increasingly started looking for healthcare providers using a non-traditional medium that AFC had never explici

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