1 A SEA CHANGE FOR CARNIV AL As robust as the cruise market is today, it is still wildly under penetrated. Land vacations rule— cruises make up only two percent of vacations. 1 This prosperous industry has vast growth potential and is significantly expanding capacity. Success depends on cruise lines delivering distinct value propositions that call travelers to the sea again and again. Making a big splash This is exactly what Carnival Corporation is doing. Leadership had a vision to bring the siren song of the ocean to life for people. They know the magic and allure of cruising—what a cruise offers that no other travel experience can—and they are elevating it to even higher levels. To make the cruise experience more than memory making. To make it life changing. Enter the ap

Join for free to read