Case Study A Hybrid Human + Machine Translation Approach Keeps Zendesk’s Customers Happy Case Study A Hybrid Human + Machine Translation Approach Keeps Zendesk’s Customers Happy Case Study A Hybrid Human + Machine Translation Approach Keeps Zendesk’s Customers Happy Zendesk is a global customer service software company with a commitment to customer success. This commitment is reflected in its large collection of articles created by its support team. However, the articles were originally only provided in English. In order to reach business objectives and provide content to global customers, the support team set a goal to translate 100% of those articles into five target languages. The search for an automated translation solution that was both cost- effective and scalable began. C

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