= 250 products $85,000 gained $1,812 .50 setup cost $83,188 revenue boost $7 .25 cost per product $1,812 .50 setup cost Translating 250 listings cost less than $10 per listing for Rakuten. This small investment, however, resulted in an incredible $83,000+ in increased sales—a small price for a massive payoff. 16 % All 250 product listings were translated and up on Rakuten’s site in less than 48 hours, with minimal effort—translating high-volume content via API makes updating multilingual listings seamless. Case Study Machine translation conversion rate CVR conversion rate ROI Low cost, high return Simple and swift Human translation + $85,000 4.21% 4.89 % $526,250 $611,250 gross revenue gross revenue /100,000 visitors = = 48 hours 250 product pages Get in touch at gengo.com/contact-u

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