Case Study A digital transformation to provide a superior customer experience in the transport industry. Application Performance Monitoring, Customer Experience Monitoring & Business Analytics in the Cloud.Overview A global integrated logistics company with 40,000+ employees in more than 50 countries wanted to provide customers with a superior digital experience. With more than 22 CRMs in use from 20 years of acquisitions, a digital transformation was needed. By building a Common Online Platform (COP) they would deliver a single portal for their customers, providing them with a seamless, feature-rich experience. Avocado was engaged to deliver real-time, end-to-end monitoring to ensure the COP provided this superior digital experience. Approach Our focus was on the end-user expe

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