Case Study
2U Uses Kazoo to Maintain Culture Amid Rapid Growth
Learn more at kazoohr.com Goals & OKRs | Recognition | Conversations | Feedback | Incentives Industry Use Case Company Size Challenge 2U had difficulty engaging a rapidly growing, dispersed workforce. Rapid global growth limited executive visibility within the company and strained 2U’s culture. Compounding the issue? 2U’s employee reward system was inconsistent and not strategic, limited by the timing and tax implications of rewards. Solution 2U used Kazoo’s Recognition & Rewards solution to engage employees — and manage its rewards budget — to offer customized, meaningful rewards at a low cost. Kazoo’s platform enabled 2U to connect its employees through real-time, globally visible, peer-to-peer recognition and rewards that reflected its core values — strengthening employees’ bo