The Hub + Hospitality Reimagined with Existing Tools A Case Study about unbelievable increases in upsell revenue and guest & employee satisfaction during the pandemic.The Hub is a luxury conference hotel in the heart of Oslo, Norway. While most 4-star hotels average 300 rooms, The Hub has: THE BIGGEST HOTEL IN NORWAY CLARION HOTEL ® THE HUB 24 5 810 2 2 MEETING ROOMS ROOMS RESTAURANTS BUILDINGS BARS At the onset of 2020, The Hub anticipated all-time high revenue for the year. ? MARIANNE HØYBAKK, The HUB Hotel Manager 2020 WAS GOING TO BE OUR YEAR.”On March 12, 2020? ? 500 CONFERENCE GUESTS ? FULLY-BOOKED ROOMS ? 400 STAFF IN THE HOTEL But suddenly everyone stopped as the Prime Minister announced: Norway was going to lock down. Within minutes, 500 guests walked out the front

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