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Where does marketing stop and advertising begin?

Where does marketing stop and advertising begin?

Pages 11 Pages

"Navigating the New World of MadTech" explores the evolving landscape of marketing and advertising technology (MadTech). It addresses the convergence of data, analytics, and technology in marketing strategies. Key points include leveraging data-driven insights for targeted advertising, embracing automation and AI, and navigating privacy regulations. The guide emphasizes the importance of adapting to technological advancements to optimize marketing effectiveness in today's digital age.

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