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Value networks: Building connections for growth

Value networks: Building connections for growth

Accenture
Pages 20 Pages

How to use data-driven insights to create profitable partnerships. A life-centric approach to growth + preference: organic Sales and Service Data from digital interactions can be a virtual goldmine. The trouble is, much of it is going untapped: A new Accenture Research survey1 shows 60% of companies aren’t using real-time customer interaction data to predict customer preference. This problem is set to multiply exponentially as generative AI opens the door to a wealth of new opportunities—and an avalanche of new data.

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