State of Play: Exploring Generative AI‘s Transformative Effects on the Media & Entertainment Industry

26 Pages

Generative AI (Gen AI) is transforming the media and entertainment industry by enhancing content creation, personalization, and marketing across sectors like broadcasting, music, and publishing. While adoption varies, companies are using Gen AI for automation, interactive storytelling, and personalized experiences. Challenges include ethical concerns, regulatory compliance, and balancing efficiency with creativity.

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State of Play: Exploring Generative AI‘s Transformative Effects on the Media & Entertainment Industry

State of Play: Exploring Generative AI‘s Transformative Effects on the Media & Entertainment Industry

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