White Paper

Product Experience Management (PXM) and The Modern Customer

Product Experience Management (PXM) and The Modern Customer

Pages 16 Pages

Pimcore’s whitepaper on Product Experience Management (PXM) explores the evolving needs of the modern customer. It clarifies distinctions between PXM, PIM, and DAM, referencing Gartner’s definitions. The paper discusses why organizations are transitioning from traditional PIM to holistic PXM to deliver richer, more personalized product experiences. Pimcore highlights its leadership in PXM by seamlessly integrating data and customer experiences. It also emphasizes the role of Digital Experience Platforms (DXP) in delivering unified, engaging product experiences that meet growing consumer expectations in today’s digital landscape.

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