This white paper explores how serious games enhance corporate training by increasing knowledge retention, engagement, and real-world skill application. It reviews market trends, success metrics, and challenges, with examples from IBM, Deloitte, McDonald’s, and Siemens. Featuring ROI insights and a step-by-step adoption plan, the report shows how game-based learning improves onboarding, soft skills, and employee satisfaction, while projecting future growth driven by XR, AI, and adaptive personalization.

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