In the Thick of It: Medical Affairs, Strategic Partner to Other Functions

15 Pages

Medical affairs have evolved from a supportive role to a strategic partner across the life‑cycle. The paper recommends embedding medical affairs through cross‑functional governance and clear decision rights, formalized processes linking medical insights to strategy, integrated technology that combines structured and unstructured data, adequate resourcing with early deployment of field teams, and broadened skills such as health economics and business acumen.

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In the Thick of It: Medical Affairs, Strategic Partner to Other Functions

In the Thick of It: Medical Affairs, Strategic Partner to Other Functions

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