White Paper
How product design can yield ‘triple wins’: Growth, margin, and sustainability
The document "How Product Design Can Yield ‘Triple Wins’: Growth, Margin, and Sustainability" discusses how consumer companies can simultaneously increase sales, reduce costs, and lower carbon emissions by focusing on product and packaging design. Companies are encouraged to make precise, data-driven decisions about their product portfolios, considering consumer behavior and sustainability. The "triple wins" approach integrates growth, cost management, and environmental sustainability, leveraging advanced analytics and collaboration across departments to achieve significant operational and financial benefits.