This IDC analyst white paper examines how higher education institutions are accelerating the shift toward student-centric, digital-first campus experiences amid economic pressure, enrollment challenges, and rising student expectations. It highlights that most institutions remain in early stages of digital maturity, lagging behind other industries. The paper outlines key priorities such as improving student success and well-being, delivering personalized digital experiences across the student lifecycle, and supporting lifelong learning. It emphasizes the role of unified data management, real-time insights, and integrated communication platforms in overcoming siloed systems and operational inefficiencies. The analysis shows that digital-first strategies can increase student satisfaction, red

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