Why every sports team needs a chief digital officer

3 Pages

This flyer argues that modern sports organizations must treat digital engagement as a core business function. It outlines how fan expectations for personalized, connected, and immersive experiences require centralized digital leadership. The sheet highlights the role of a Chief Digital Officer in unifying data, technology, and fan engagement strategies to drive revenue growth, optimize operations, and create competitive advantage both on and off the field.

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Why every sports team needs a chief digital officer

Why every sports team needs a chief digital officer

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