Thales Sentinel Pulse integrates with CRMs to give sales teams real-time visibility into customer product engagement, enabling them to identify upsell, cross-sell, and churn risks. It consolidates usage data such as license activations and entitlement consumption into account-level insights, helping reps target high-intent opportunities. Dashboards like Entitlement Summary and Activation Trend track engagement over time, while customizable alerts notify teams of contract expirations or declining activity. By automating data collection and analysis, Sentinel Pulse enhances retention, drives revenue growth, and prioritizes customer engagement actions.

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