The "Global Entertainment & Media Outlook 2023–2027: India Perspective" highlights the rapid growth of India's E&M industry amid global slowdowns. India's E&M revenue grew by 15.9% in 2022, driven by factors like increased internet access, the launch of 5G, and cheaper data. The report covers growth hotspots such as OTT platforms, gaming, internet advertising, and generative AI. India’s internet advertising and gaming sectors are poised for significant expansion, and businesses are increasingly integrating AR, VR, and the metaverse. The young population and strong digital infrastructure offer vast opportunities for exponential growth.

Join for free to read